Privacy Policy
Lilypop Limited (“Lilypop”, “I”, “me” or “my”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how I collect, use and protect your personal information when you visit my website, purchase greeting cards, gifts or other products from Lilypop, contact me, or otherwise interact with my business.
My website is built and operated using Wix.
I process your personal information in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Please read this Privacy Policy carefully so that you understand how and why I use your personal information.
1. Who I am
Lilypop Limited
13 Crossfield Crescent
Albrighton
Wolverhampton
WV7 3NX
United Kingdom
Telephone: 07875 073740
Email: bylilypop@gmail.com
For the purposes of applicable UK data protection legislation, Lilypop Limited is the data controller responsible for your personal information.
Lilypop is a small, owner-operated business, and I personally manage and run the business.
If you have any questions about this Privacy Policy or how I use your personal information, please contact me using the details above.
2. Information I collect
When you use my website, purchase products from me or contact me, I may collect the following information:
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Your name;
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Billing address;
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Delivery address;
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Email address;
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Telephone number;
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Details of the greeting cards, gifts or other products you purchase;
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Order and transaction information;
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Information relating to returns, refunds or exchanges;
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Information you provide when contacting me; and
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Technical information about how you use my website.
Technical information may include your IP address, browser type, device type, operating system, pages visited and information about how you interact with my website.
3. How I collect your information
I may collect personal information:
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When you place an order through my website;
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When you create or use an account, where applicable;
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When you contact me by email, telephone or through my website;
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When you subscribe to marketing communications, where available;
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When you provide feedback or reviews;
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Automatically when you browse my website; and
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Through cookies and similar technologies used by my website.
4. How I use your information
I use your personal information to:
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Process and fulfil your orders;
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Process payments;
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Arrange delivery of your purchases;
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Send order confirmations and updates;
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Deal with returns, refunds and exchanges;
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Respond to enquiries and provide customer service;
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Maintain and improve my website;
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Understand how customers use my website;
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Protect my website and business from fraud and misuse;
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Keep appropriate business and financial records;
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Send marketing communications where you have given permission or where otherwise permitted by law; and
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Comply with my legal and regulatory obligations.
I will only use your personal information for purposes that are lawful and appropriate.
5. My lawful basis for processing your information
Under UK data protection law, I must have a lawful basis for processing your personal information.
Depending on the circumstances, I may rely on the following lawful bases:
Contract
I need certain information to process and fulfil an order you have placed with me. For example, I need your name and delivery address to deliver your purchase.
Legal obligation
I may need to retain and process information to comply with legal, accounting and tax requirements.
Legitimate interests
I may process information where it is necessary for my legitimate business interests, such as operating and improving my website, providing customer service, preventing fraud and protecting my business.
Consent
Where required, I may ask for your consent before using your information for certain purposes, such as some forms of marketing or non-essential cookies.
Where I rely on your consent, you can withdraw that consent at any time.
6. Wix
My website is built and hosted using Wix.
Wix provides the technology and services that allow me to operate my website, display my products, receive and manage orders and provide my online services.
Information submitted through my website may therefore be processed by Wix as part of providing these services to me.
I do not independently sell or rent your personal information to third parties.
For information about how Wix processes personal information, please refer to Wix’s own privacy information.
7. Payments
Payments made through my website are handled using the payment facilities available through my Wix website.
I do not normally have access to or store your full payment card details.
Payment information is processed securely as part of the payment process.
8. Sharing your information
I do not sell, rent or trade your personal information.
I only share or allow access to your personal information where this is necessary to operate my website, process your order, provide my services, comply with the law or protect my legitimate interests.
This may include Wix and service providers used by Wix to operate the website and provide essential website, payment and technical functions.
For example, information such as your name and delivery address may need to be processed in order to fulfil and deliver an order.
I will not use your personal information for unrelated third-party marketing purposes.
9. Cookies
My website uses cookies and similar technologies.
Cookies are small files stored on your device when you visit a website. They help websites function correctly and can also provide information about how visitors use a website.
I may use cookies for purposes such as:
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Essential website functionality;
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Website security;
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Remembering preferences;
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Maintaining your shopping basket;
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Understanding website usage; and
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Improving the performance and functionality of my website.
Some cookies are necessary for the website to operate.
Where consent is required for non-essential cookies, you will be given the appropriate choice when using my website.
You can also control or delete cookies through your browser settings.
10. Marketing
If you choose to receive marketing communications from me, I may contact you about Lilypop products, greeting cards, gifts, special offers and promotions.
You can unsubscribe from marketing communications at any time by using the unsubscribe option provided in my marketing emails or by contacting me at bylilypop@gmail.com.
I will continue to send essential communications relating to orders or transactions where necessary.
11. How long I keep your information
I only retain personal information for as long as reasonably necessary.
I may keep information relating to purchases for as long as necessary to meet accounting, tax, legal and business record-keeping requirements.
I may also retain information where necessary to deal with enquiries, complaints, returns, refunds or potential disputes.
When information is no longer required, I will take reasonable steps to securely delete or dispose of it.
12. Keeping your information secure
I take reasonable steps to protect your personal information against unauthorised access, loss, misuse, alteration or disclosure.
My website is operated using Wix and I rely on the security measures provided by Wix as part of its website services.
However, no online service can be guaranteed to be completely secure.
13. Your rights
Under UK data protection law, you may have the right to:
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Ask for a copy of the personal information I hold about you;
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Ask me to correct inaccurate or incomplete information;
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Ask me to delete your personal information in certain circumstances;
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Ask me to restrict how I use your information in certain circumstances;
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Object to certain uses of your information;
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Request transfer of certain personal information to another organisation where applicable; and
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Withdraw your consent where I rely on consent to process your information.
You also have the right to object to direct marketing.
These rights are subject to certain legal conditions and exemptions.
If you wish to exercise any of these rights, please contact me at bylilypop@gmail.com or by telephone on 07875 073740.
I may need to verify your identity before dealing with certain requests.
14. Children’s privacy
My website is intended for general customers.
I do not knowingly collect personal information from children where doing so would be unlawful.
If you believe that a child has provided me with personal information and you would like me to consider deleting it, please contact me.
15. Third-party websites
My website may contain links to other websites or social media platforms.
These websites have their own privacy policies and terms. I am not responsible for the privacy practices or security of websites that I do not operate.
16. International transfers
Because my website is operated using Wix, personal information may be processed or stored outside the United Kingdom as part of the services provided by Wix and its infrastructure.
Where required, appropriate safeguards will be used in accordance with applicable UK data protection law.
17. Complaints
If you have a concern about how I have used your personal information, please contact me first so that I have an opportunity to resolve the issue.
You can contact me at:
Email: bylilypop@gmail.com
Telephone: 07875 073740
Post: Lilypop Limited, 13 Crossfield Crescent, Albrighton, Wolverhampton, WV7 3NX
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.
18. Changes to this Privacy Policy
I may update this Privacy Policy from time to time to reflect changes to my business, website, legal requirements or the way I process personal information.
Any changes will be posted on this page and the “Last updated” date will be amended.
19. Contact me
If you have any questions about this Privacy Policy or would like to exercise any of your data protection rights, please contact me:
Lilypop Limited
13 Crossfield Crescent
Albrighton
Wolverhampton
WV7 3NX
United Kingdom
Telephone: 07875 073740
Email: bylilypop@gmail.com